Culture: Translating Values into Behaviors

No doubt, you’re hearing a lot about company culture these days. It’s because a well-defined, activated culture helps employers attract top talent in a world where unemployment is low and competition for the best-of-the-best is at an all-time high. A strong culture means the most productive and valuable employees stay on board, while those less … Continue Reading


 

The Virtual Company: the Good, the Bad, and the Ugly

It was a conscious decision to be a virtual company, and it’s actually a decision that we made long before Civilis Marketing came to be.  As serial entrepreneurs, we’ve found lots of ways to make money. But as far as we’re concerned, making a profit is not the only reason to build a company. We’re … Continue Reading